The time has come for you to make your own decisions regarding SEO. This might take some more effort than before, but you reap what you sow. You’ll find some top tips here.
When creating pages keeping SEO in mind, it’s better to have many short articles on related topics than one very long article. Long pages don’t carry as much weight with the search engines as short ones do. In addition, most viewers will not read an entire document if it is more than a few screens long.
When setting up pages using SEO, it is usually better to have multiple short articles on similar topics than to have one extremely long article. Having multiple small article helps boost your site better than one large one. Also, viewers will likely read shorter articles.
When putting up your site, don’t automatically believe that more advertising will help your ranking. You can always advertise, though this isn’t the way to boost site rankings.
Consider pay-per-click arrangements as a means to lucrative affiliate marketing. This service makes it easier for the affiliates even though the pay isn’t as great, but in time will build up.
Use many types of keywords and even common misspellings. The search engine spiders will “crawl” these tags and find your site relevant to the keywords, bumping up your site in the list of search results. Try to include a variety of keywords, along with some that are misspelled. For example, a website about aquariums would have keywords such as “fish tanks,” “aqarium,” “tank,” etc.
Anchor Text
Above all else, you site has to entertain people and keep their attention if you hope to have a successful web business. A large part of using SEO is bringing people to your website repeatedly and keeping them there. These small things can help boost your site rankings to the top.
It is important to use anchor text correctly with any internal links on your site. Not using proper keywords in your anchor text will harm your ratings in search rankings. In order for spiders to notice your site, relevant keywords should be incorporated into anchor text.
Use keyword-friendly anchor text for links between pages on your website. Just typing “click here” followed by linking to that term, will not help your search rankings. Utilizing the correct keywords in your anchor text will not go unnoticed by those search engine spiders.
When creating URL names for your separate pages, remember that spiders are not able to make sense of session id names and dynamic language, like /page_id=59. Search engines won’t get anything out of this, so make sure that your URLs have meaningful language and keywords.
Be sure to use header tags. Make use of your site’s CSS page to reduce the size to something appropriate. Headers work to your advantage because a search engine checks this before ranking a site. Use different tags – like H1 or H2 – to emphasize your products and services.
Don’t use Flash on your website if you want it to be search engine friendly. Flash can not be read by the spiders and text used in flash won’t be read. Search engines need to crawl and see your site in order to make use of SEO.
As you are making the URL names for the different sections of your site, it is important to realize that search engine spiders do not understand dynamic language or session identification names. This makes it harder for search engines to find your website, especially if keywords are not incorporated.
Make your content better to boost page rank. When website visitors don’t see relevant information, they’ll leave a site. One of the best ways to attract traffic is to work on your content.
Plan your pages to keep viewers there longer once they visit. This will raise your PageRank faster than if you just increase traffic to your website. You can find out how much time someone spends on your site with services such as Quantcast scores. The amount of time someone spends on your site will have an impact on your rankings. One useful way to keep visitors hanging around longer is to offer discussion groups and forums.
Link Exchanges
You can do it alone if you learn how SEO works. There are quite a few resources out there that can help you with this sort of thing. These include great websites and books on the subject.
Instead of link exchanges, think about using an article exchange as a means to raise rankings. This technique will share articles on multiple sites. This type of SEO has more success than traditional link exchanges do.
Each page should only focus on one topic or product. Avoid trying to get all your product info into a solitary post or article. This will confuse your readers and discourage them from returning. Dedicating a page to specific products and information is the best way to go.
Now you should know how to optimize your site. Hopefully most of it was new to you so you can use it in your planning. Only by using what you have learned, can you hope to control your success.
A site map which has your keywords included should be created. A site map is an easy to read, easily accessible directory of every area on your website. It gives users a simple way to find what they’re looking for on your site. Search engines use them in order to put websites in a higher position on the search lists, because the ease of access is an important facet in their ratings.
Categories: SEO
Tags: anchor text, link exchanges, search engines